James Surowiecki on business, the markets, and the economy (New Yorker)

Here's an interesting interview that discusses a few of the current problems around innovation: education and incentives (min 16:00).

This is a solution that could/should be further closely examined in both the US and in PR if both countries are serious about continuing (and introducing it in the case of PR) development of innovation in their respective economies.


Summary:

James Surowiecki speaks with Dan Vasella, the chairman and C.E.O. of the pharmaceutical company Novartis AG, about the current state of the industry, the company’s shift away from the traditional model of profitability, and the growing influence of countries such as China, where Novartis plans to open a billion-dollar facility. They met last month at the Harvard Business School.

Read more: http://www.newyorker.com/online/blogs/jamessurowiecki/2009/12/video-dan-vasella.html#ixzz0ZbdGJkPf