Friday, May 22, 2009

In Innovation, U.S. Said to Be Losing Competitive Edge (NYT)

The question to ask is, assuming PR wants to play this field (and everything points that it intends to...however misled) what is PR doing to counter this effect?

In my opinion, the answer ought to be EDUCATION. But this is exactly what PR has NOT been doing. Most of the education in PR has been virtually privatized to the point that over two thirds of admissions to the public system of higher education comes from private schools.

It's no secret that, similar to the US, the public education in PR has failed to prepare the next generation of technology workers and as a result setting both countries decades behind the current leaders in this industry.

To be able to compete in the international arena of technology both the US and PR must engage in an aggressive push for education - even if this strategy will show results in 10 years.

PR cannot afford to lose more than one generation in getting ready its technology aspirations. The next 5 years will be critical in making such changes.

In Innovation, U.S. Said to Be Losing Competitive Edge

The competitive edge of the United States economy has eroded sharply over the last decade, according to a new study by a nonpartisan research group.

The report by the Information Technology and Innovation Foundation found that the United States ranked sixth among 40 countries and regions, based on 16 indicators of innovation and competitiveness. They included venture capital investment, scientific researchers, spending on research and educational achievement.

But the American economy placed last in terms of progress made over the last decade. “The trend is very troubling,” said Robert D. Atkinson, president of the foundation.

Measuring national competitiveness and the capacity for innovation is tricky. Definitions and methods differ, and so do the outcomes. For example, the World Economic Forum’s recent global competitiveness report ranked the United States first. Much of the forum’s report is based on opinion surveys.

A report last year by the Rand Corporation concluded that the United States was in “no imminent danger” of losing its competitive advantage in science and technology.

The new report, published on Wednesday, offers a more pessimistic portrait. Its assessment is in line with a landmark study in late 2005, “Rising Above the Gathering Storm,” by the National Academies, the nation’s leading science advisory group. It warned that America’s lead in science and technology was “eroding at a time when many other nations are gathering strength.”

President Obama has often said that in the future, international prosperity will depend on the United States becoming an “innovation economy.” The administration’s economic recovery package includes added spending for areas favored by innovation policy advocates, including higher research and development spending and funds for high-technology fields like electronic health records. But the administration has no coordinated innovation agenda.

Some countries, including Singapore, Taiwan, Finland and China, are pursuing policies that are explicitly designed to spur innovation. These policies typically try to nurture a broader “ecology of innovation,” which often includes education, training, intellectual property protection and immigration. This is in contrast to the industrial policy of the 1980s in which governments helped pick winners among domestic industries.

The foundation study, according to John Kao, a former professor at the Harvard business school and an innovation consultant to governments and corporations, is an ambitious effort at measurement. He called its conclusions “a wake-up call.”

In the foundation report, unlike some competitiveness studies, results were adjusted for the size of each economy and its population. Consequently, the United States ranked sixth in venture capital investment (Sweden was first); fifth in corporate research and development spending (Japan led); and fourth in science and technology researchers (again, Sweden was first).

Over all, the most innovatively competitive nation was Singapore, which embarked on a national innovation strategy years ago, investing heavily and recruiting leading scientists and technologists from around the world.

Mr. Atkinson of the foundation said the United States should act more like the individual states had been doing for some time. They have government programs to attract investment and talent and improve work force skills of local people.

The study’s specific recommendations include federal incentives for American companies to innovate at home, ranging from research tax incentives to work force development tax credits. Public investments and regulatory incentives can accelerate the use of information technology in health care, energy systems, transportation, government and education.

You Can Still Find an Angel Investor (Entrepreneur.com)

You Can Still Find an Angel Investor

There will always be angel investors, in good times and bad.


URL: http://www.entrepreneur.com/magazine/entrepreneur/2009/may/201232.html

I can’t read any more articles about how angel investors are supposedly abandoning entrepreneurs during this recession. In my view, it’s neither true nor what I have observed, despite the media hype. There will always be angel investors, and there will always be entrepreneurs--in good times and bad. The main difference is that it takes much longer to raise money in recessionary times. Entrepreneurs have to deal with rejection more often and expand their pipeline of investor leads. Here are three keys to finding your own angel.

  • Resilience is rewarded. Dealing with rejection is nothing new for most entrepreneurs. When I raised money from angel investors in the last recession, I was turned down twice as often as I was encouraged to have a second meeting with an investor.
  • Persistence is rewarded. It’s also important to have a systematic approach for dealing with investor objections. For example, the most common form of objection in today’s market environment is some variation of “I don’t want to liquidate my stock market investments to invest in something new,” or, “This is not a good time for me to make investments.” A good response would be, “Are you convinced each of your stock market investments will outperform an investment in my startup?”


  • Patience is rewarded. Building your investor pipeline over several months is critical to raising money under these conditions. Many entrepreneurs don’t like to raise money, and they don’t think about it like prospecting for new clients. The truth is that it’s very similar. You need to make a prospect list, manage it with a contact management database and send periodic updates to investors to deepen the relationship over a period of months. It takes time to raise money, and entrepreneurs are usually in a rush.

In 2007, angel investors were interested in hearing a pitch about revenue growth, and the decision to invest involved some amount of fear of losing the opportunity. In 2009, angel investors want to hear you tell them about earnings growth, and the decision to invest is based on how much affinity they have for the business concept and the principal owners. But no matter the year, the goal of your first meeting with an investor is to get a second meeting. Resilience, persistence and patience will ensure you get enough first meetings and second meetings to meet your fundraising goals.

Asheesh Advani is president of Virgin Money USA, author of Investors in Your Backyard and founder of CircleLending, which pioneered the business of managing person-to-person loans and mortgages and was acquired by the Virgin Group.

Biotech Can Survive the Recession, But It Won’t Be Easy (Wired.com)

Puerto Rico needs a strategy that is both sustainable and touch with reality. Having biotech high in its investment purse puts PR in direct competition with powerhouses like United States, Singapore, India, and China.

Moreover PR lacks both the infrastructure and the human capital to engage such industry and therefore placing over 10yrs behind industry players...which translates into probably twice as many years in such a fast moving arena.

Biotech Can Survive the Recession, But It Won’t Be Easy

ATLANTA, Georgia — There’s plenty of money available for biotech researchers with big ideas, but that funding is harder to get than ever before, and some of it may come from strange places.

Stem cell companies could be running on bailout money, and gene therapy firms may be fueled by cash from the Russian government. Only the strongest startups will pry funds out of American investment firms.

“I think that there is money available for new companies, but they have to come with a perfect business plan, perfect area to innovate in and a very strong management team,” says Karl Handelsman, a managing director at CMEA Capital.

Long gone is the golden age of biotech research, when venture capital firms would give any biologist with a business plan carte blanche in exchange for a small stake in their company. In 2007, venture investors poured more than $5 billion into the sector, according to PricewaterhouseCoopers, including $1.5 billion in the first quarter of that year. Nowadays, investors are clinging to their money. Over the first three months of 2009, biotech firms only grabbed $576 million, the worst quarter since fall 2001, after the September 11 terrorist attacks. But even in the midst of a recession, some emerging technologies shine so bright that investors can’t resist. You can do a lot of research with $576 million.

Handelsman is cautiously optimistic about next-generation vaccines and is thrilled about the long-range potential of synthetic biology. He gushed over Intellikine, a San Diego startup that is taking advantage of some very intense biological research to find new drugs for cancer, autoimmune disorders and inflammation.

That sort of enthusiasm may be rare right now. Even the most promising businesses will find that venture capital is coming at a remarkably high price.

“I’ll get 90 percent of your company for $5 million,” said Steven Burrill, an investor who has started countless biotech companies. “I used to be able to get 10 or 20 percent of your company for $5 million. So power is clearly on the side of the people with capital, against the side of people without it.”

In a packed auditorium at the Biotech Industry Association convention in Atlanta, he explained that entrepreneurs can’t do things the way they’ve been doing them for the past 30 years. If someone tried to start a company today, using the same tactics that made Genentech a drug-discovery powerhouse, they would fail.

Burrill added that it’s much easier to commercialize drugs outside the United States, so his home country will be getting new medical technology far later than other parts of the world.

“I think a lot of people, today, are writing the obituary for our industry, talking about how tough it is” said Burrill, before explaining why he has a brighter outlook.

Smart companies will adapt to the dark financial climate, he says. They will find unusual sources of funding, like government money and foreign investors, and eventually the biotech industry will be stronger than ever.

Thursday, January 8, 2009

Who Owns Your Great Idea? (NYT)

Who Owns Your Great Idea?

Peter Zummo, a senior double-majoring in design and mechanical engineering at Rensselaer Polytechnic Institute, is used to explaining the products he thinks up for his studio-class assignments. But last spring, he found himself answering questions of a different kind in a conference room at Rensselaer’s office of technology commercialization, which tracks and patents inventions made on campus.

Mr. Zummo and his classmate Matthew Naples, who was attending the meeting via speakerphone, had designed a water bottle that could be filled with sand and reused as a brick to build housing in developing countries. The director of the office, Charles Rancourt, sitting across the table from Mr. Zummo, wanted to know: When had they come up with their design? Had they held brainstorming sessions on campus or off? What equipment had they used to produce their prototypes?

Colleges and universities own the ideas and technologies invented by the people who work for them, including professors and graduate students who are paid to do research. Most universities also own inventions created by students using a significant amount of their resources, even if the inventors are undergraduates like Mr. Zummo and Mr. Naples, both 21.

The question of whether the two students or R.P.I. owned their invention was a tricky one. They had first designed plastic bottles that snapped together, Lego style, with two other students for a freshman design class project that challenged them to solve a social problem. Their idea was to keep the billions of water bottles that people in developing nations throw away each year out of landfills while providing the poor with free building materials. They presented a paper and a prototype in class, but “it was a crude concept, and we never really hit our goals with our first rendition,” Mr. Naples says.

As juniors, he and Mr. Zummo decided to tinker with the design again on their own (the rest of the original group didn’t want to join them), brainstorming off the Troy, N.Y., campus and interviewing bottle manufacturers about the molding process and materials. They developed a new design that was cheaper to manufacture and could withstand more types of stresses than the first.

With entrepreneurship booming, especially in ­courses that mix M.B.A. candidates with budding physicians or engineers, more and younger students are coming up with ideas that have commercial potential. While formal programs offer classes in managing intellectual property, plenty of students develop their ideas with little knowledge of how ownership is determined or the pros and cons of involving the university.

“Universities want to get whatever revenue streams come out of inventions so they can build more labs, have more research going on and hire more professors,” says David Schwartz, executive editor of Technology Transfer Tactics, a newsletter for people working in the field. Lisa Rooney, director of Ohio University’s tech transfer office, notes another interest: “Most universities have a broader economic mission to help out their communities and states, and licensing or starting new companies is a way to do that.”

Colleges and universities obtained fewer than 250 patents a year before 1980, when the Bayh-Dole Act gave them ownership of inventions developed through federally financed research. Now they acquire about 3,000 a year, according to the Association of University Technology Managers, whose members work in tech transfer offices. In 2006, association members made $45 billion from licensing fees and equity in spinoff companies; research powerhouses like Stanford and New York University made $61 million and $157 million, respectively.

University help can be a boon for student inventors, too. A third to half of the money generated by a product is typically assigned to the student, with the rest split between the student’s department and the university. That’s a better deal than the zero percent collected by scientists working for corporations. And universities cover the legal fees involved in obtaining patents on inventions they own, which can easily total $15,000 a patent.

“You can imagine a 20-year-old who develops something isn’t going to have access to venture capital money or the expertise to patent it,” Mr. Schwartz says. “The tech transfer office can find the resources to move it forward.”

Of course, the offices negotiate deals that are best for the university, notes Peter Corless, a partner at the law firm Edwards Angell Palmer & Dodge in Boston. He specializes in protecting biotech and medical device inventions at academic institutions. “If they can, they’re going to give some deference to the inventor, but their first allegiance is to do something for the university,” he says.

Erez Lieberman, a 28-year-old graduate student doing federally financed research at the Harvard-M.I.T. division of health sciences and technology, discovered this tendency after the Massachusetts Institute of Technology pushed through a patent on a technology he created as an intern at NASA in the summer of 2007. His algorithm detects whether a person is standing correctly or is off balance, and Mr. Lieberman, currently in the sixth year of his Ph.D. program, has started a company called iShoe to develop products using the technology, including insoles that can help prevent elderly people from falling. Because M.I.T. is co-owner of the invention with Harvard and NASA, Mr. Lieberman knew he would have to negotiate a licensing agreement that would give his company exclusive rights to the technology, but he was taken aback by M.I.T.’s tough negotiating stance.

“I wasn’t aware of the fact that more or less the day after the patent was filed, I would be facing a conversation like, ‘We take a substantial royalty and $75,000 now, and it’s all yours,’ ” he says. “That was a surprise.”

Jack Turner, associate director of M.I.T.’s tech licensing office, says: “We endeavor to get what we think is a fair deal for M.I.T. and the inventors and for the companies we’re licensing. At the same time we don’t want to license something exclusively to someone who’s going to end up not doing anything. We write into the agreement those elements of the business plan that we consider essential for the technology to find its way into use. If they can’t do that, we can get the technology back and find another home for it.”

Ultimately, Mr. Lieberman says, the fact that M.I.T. doesn’t automatically kick the license to an inventor is for the best. “It enforces discipline on you,” he says. “The process has been valuable for us in terms of thinking hard about what needs to happen, how do we raise money and what kinds of milestones make sense.”

He’s hopeful that he can raise funds for the license through angel investors or a joint venture with a hospital. But now that he knows how expensive and complicated the licensing process is (not to mention having to check in in the future to show he’s on track), Mr. Lieberman is avoiding using university resources as he develops the technology further. Last summer he paid an engineer and a computer programmer through iShoe to work off campus to improve the design of his insole and write software that lets it communicate with wireless devices. Using $25,000 worth of legal services he won in April in a business plan competition for space-derived technologies, he has filed for two additional patents, owned by iShoe, based on their work.

If a student has money to develop and protect an invention on his own, should he? It depends. Turning the job of commercializing a product over to a university is a better bet if you have no interest in business or if finishing school is a priority. “The mission of a student is to research, get their degree, and move on with their life, and if you start fooling around with this stuff too much, it’s a total distraction,” says Peter Corless, the intellectual-property lawyer. But if retaining control over an idea is important — say, you don’t want your technology licensed to a company that pollutes oceans — the expense and hassle of doing it yourself might be worth it.

Lone-wolf inventors should get a written statement from their university confirming they own their idea, Mr. Corless advises. “You want to get these things cleared up when there hasn’t been a lot of value recognized,” he says. “If you try to clear things up later, people’s memories change.”

R.P.I. determined that the bottle design belonged to Mr. Zummo and Mr. Naples. The university offered to patent the bottles and get them into the market if they transferred ownership of the design to the university. The students chose to go it alone, deciding that the standard slice of royalties R.P.I. gives to inventors, 35 percent, was too low. An intellectual property lawyer who’s a friend of Mr. Zummo’s family waived his fees to help them file a provisional patent, and the students started looking for ways to raise $18,000 to mold several hundred actual bottles they can test and show to companies interested in licensing the technology from them.

They’re not flying entirely solo, though. Last month, the university determined that while the students own the design, R.P.I. owns the idea for the bottles. The students must license it from them, at a cost of about $250 a year and 25 percent of the profits generated by the idea. That, though, comes to only 0.5 percent — an “idea” being worth less than the “design.”

“What we’re giving up is obviously nothing, and if someone infringes on our rights, now it’s R.P.I. against them,” Mr. Naples says.

The bottle negotiations helped convince R.P.I. to rethink its royalty-sharing policies for students in studio courses: it’s now 75 percent for the inventors, 25 percent for the university. For one, the university recognizes the distinction between the ideas coming out of undergraduate design classes and those coming out of a research center or lab, Mr. Rancourt of R.P.I. says.

“Given the early stage of development, a significant amount of work needs to happen to prove the idea,” he says. “At the same time, they have real potential, and our goal is to encourage them.

Samantha Stainburn writes about higher education and entrepreneurship for Crain’s Chicago Business.

Monday, December 29, 2008

What Business Owners Should Know About Patenting (WSJ)

What Business Owners Should Know About Patenting

Thomas Edison once said, "To invent, you need a good imagination and a pile of junk." He might have added a third ingredient: a patent. Without one, inventors can't sell, license or protect their creations. Edison understood that very well: He held 1,093 patents, still a record for an American.

For many small businesses, knowing when and how to obtain patents can be confusing. So, too, can be knowing what to claim in the patent and when to sue over infringement and --when not to.

To help clarify these matters, we spoke to James McDonough, an intellectual-property attorney at Fish & Richardson P.C. who specializes in advising start-ups and small companies on intellectual-property strategy and technology commercialization. Mr. McDonough talks about the current climate for patents and looks at the perils companies face and what steps they should take to protect themselves.

WSJ: Is it more difficult to obtain patents than it was five or 10 years ago?
Mr. McDonough: It is getting harder to a certain degree. The [U.S. Patent and Trademark Office] appears to be rejecting claims at a greater rate the first time through. I think that reflects a backlash in response to some of the problems we've seen with the issuance of poor-quality patents and how they are being misused by patent trolls [a derogatory term for a company whose only business is to buy patents to collect license fees or court-awarded-infringement damages].

WSJ: What does it cost and how long does it take to secure a patent?

Mr. McDonough: It's hard to say with certainty how long it will take, but, depending on the technology that's being patented, it can take anywhere from two to five years for a patent to issue. As far as costs, expect to spend anywhere from $10,000 to as high as $30,000 for highly complex technologies. Patentability searches account for up to a thousand of that, application fees can add up to another couple thousand, and the rest is attorney fees for patentability opinions, initial patent drafting, and [Patent and Trademark Office] action responses and appeals.

WSJ: Who doesn't really need to hire an attorney? Who really should and at what point?

Mr. McDonough: The only time I would not advise an inventor to seek counsel from an attorney is if the act of patent drafting is itself a hobby to the inventor and he has no intention of selling the invention. If there is even a remote chance that the inventor will commercialize the technology, he should get an experienced attorney involved as early as possible in the process.

WSJ: Where do most companies go wrong when they're trying to get a patent?
Mr. McDonough: First, a small company may want to start patenting without thinking through its long-term [intellectual-property] management strategy. Before patenting, you should work with a skilled intellectual-property attorney to develop a plan for building your IP portfolio. A common problem we see is a portfolio that is driven purely by research. A good IP portfolio should be designed in a way that accurately covers the business objectives of the company while protecting the technologies around which the company is built and exploiting niches of the technology field that are not yet patented.

WSJ: What's another mistake companies often make?
Mr. McDonough: An inventor may want to apply for a patent at the wrong time. For instance, it may be too early if the invention is not yet developed to a point that it can be sufficiently described in the patent. It is too late if, for example, the inventor publicly used or sold the invention more than a year ago. If it is too early, an attorney might advise the inventor to spend more time researching and developing the invention before patenting, but if it is too late, the invention may no longer be protectable.

WSJ: I've heard some inventors may claim too little or too much in the patent.
Mr. McDonough: Often, an inventor's instinct is to describe his invention by describing its specific parts, which can result in inadvertently limiting the scope of the patent. As a general rule of thumb, the claims should include all possible versions of the invention, which can be accomplished by using broad, functional language in the patent. The inventor and attorney will work together to refine the scope of the patent to ensure it is as broad as possible while still being able to withstand a lawsuit.

WSJ: Is patent infringement more common than it was five or 10 years ago?
Mr. McDonough: I don't know if there's more infringement, I just think that there's more patenting going on. Also, the value of a lot of large companies nowadays is based on their IP.…So now you're seeing companies actively seeking to protect their assets.

WSJ: If a small company believes a large company is infringing on its patents, should it sue?
Mr. McDonough: That's a difficult choice for a small company. It's become a little easier lately because a lot of law firms out there will take on a plaintiff-side patent case on a contingency-fee basis if they think it's a good case. But generally it's pretty difficult to bring an infringement suit against a really large company because of the amount of resources available to large companies as compared to small companies. It is generally accepted in the industry, that a patent-infringement suit can cost $2 million to $4 million in legal fees. So, it's often not ideal for a small company to try to sue a really large company.

WSJ: What are some alternatives to suing for infringement?
Mr. McDonough: You might approach the larger company and offer a license, or attempt to establish a partnership. If a company doesn't have the means to sue now, it might choose to temporarily ignore the infringement and try to get its product to market first to generate sales. Sometimes you have no choice but to bring an infringement suit.

Friday, October 17, 2008

Invention Home: Should I Pursue an Invention

Invention Home: Should I Pursue an Invention

From Wired How-To Wiki

You have been thinking about an idea for months or maybe years. You feel like you have a good idea, your family and friends have told you that you have a good idea and you are passionate and optimistic about the success possibilities. Regardless of your excitement, you would still like to know if your idea is really going to succeed in the marketplace. You would like to at least gain some reassurance that success will happen so that you don’t have to go through the work of inventing if your idea isn’t going to make it. What should you do?

For most entrepreneurs and inventors, passion, optimism and a strong belief in their ideas are key ingredients that drive them to succeed and overcome odds. However, when it comes to making a decision on whether to pursue an idea or invention, inventors should not rely on passion and optimism alone. For an inventor, there is no substitute for taking the time to do research on the idea and to plan for its success. In the long run, making research-based decisions rather than emotional-based decisions can yield more favorable results.

As much as inventors want to know if their inventions will ultimately succeed in the marketplace, it is almost impossible to predict with certainty. Many good inventions have failed on the market while many seemingly not-so-good ideas have gone on to see big success. I suppose the inventors of those not-so-good ideas would argue that their ideas were in fact the good ones considering that they are the ones that succeeded in the market and who can blame them?

The point to consider is that just like the weather, the process of predicting if an idea is going to succeed is a difficult task that more often than not produces inaccurate results. Big companies spend lots of time and effort trying to figure out if a product will succeed before launching it to market. Oftentimes, they can weed products out but it’s never a guarantee that a launched product will succeed.

However, what an inventor should focus on is doing enough research to determine if the invention is unlikely to succeed based on their research and then make a decision how much time and money they are willing to invest based on that research.

Keep in mind that the research process usually doesn’t happen all at once. It is ongoing and occurs in stages as you progress with the idea. If your ultimate goal is to license your invention for royalties as opposed to manufacturing and marketing your invention on your own, consider doing at least some basic research (Please see the Innovator’s Dilemma in the February issue of Inventors Digest Magazine for more on licensing). While manufacturing research will not be discussed in this article, please note that if you are an entrepreneur determined to manufacture and market on your own, you should consider doing far more due diligence and research before you pull the trigger on financing the development and manufacturing of your invention.

If your goal is to license your invention for royalties, you will more than likely be able to pass off the manufacturing and marketing expenses to the company who licenses your invention. Therefore, your financial risks are substantially reduced. While the amount of development needed can vary from invention to invention, you will still have to develop your idea far enough to convince a company that it’s worth licensing. Even though your risk may be less than that of someone who wants to self-manufacture and market their invention, there is still some level of time and expense that must be invested in your invention to reach the point of licensing.

Typically, these efforts and expenses include such things as market research, patent research, patent application and design or prototype development. Although many inventors want to see their idea succeed with a minimal amount of personal expense, it is unlikely that you would be able to license a conceptual idea without having some form of protection and/or design or development. There are two forms of research that all inventors should consider performing before making a decision to pursue an invention: Basic Market and Patent Research.


Basic Market Research

Before you spend any time or money developing your idea, including meeting with a patent attorney, take some time to conduct your own informal market research. For starters, ask yourself some basic questions to ascertain whether your invention really fills a need and if there is a substantial customer base that would purchase your invention. Some inventors may solve a problem that is unique to them, but when they look at the market overall, they may realize that although it’s a good idea, only a limited number of people share their problem, thereby limiting the market opportunity.

Remember that most companies will be reluctant to spend tens of thousands of dollars developing, manufacturing and marketing an invention if at the end of the day there is a very limited market for the product. Gary Sullivan, Director of Merchandising for Allstar Marketing, a direct response marketing company, reiterates this fact when he explains his company’s procedures.

“Our company works within very strict guidelines before we invest in any project,” Sullivan says, “We take the time to research the strength and history of the product category as well as researching the costs to produce the product and the development time and demonstrability of the products for TV. We do our due diligence before we invest in a product.”

After asking yourself some basic questions, you should also consider visiting some local retailers such as Wal-Mart, Home Depot, Office Depot or Target to see if any similar products are already on the market. Search the Internet, and if you don’t have access to the Internet, take a trip to a local library or ask a friend to use their computer. I know this sounds obvious to experienced inventors, but many new inventors skip this step and move right into the patent application or development process. If you have an idea for a new and improved “widget,” find out if there are other widgets like yours already on the market. You may be surprised to find that there are others just like yours sitting on store shelves. If so, do not immediately become discouraged, rather, examine if your invention has benefits or features that differ from the existing product. For example, suppose you invented a terrific new way of catching mice (i.e., a mousetrap), surely you would find many other mousetraps already on the market. This does not mean that there is no place in the market for your trap, you just need to identify if or how your solution is different or better than the others. It could be easier to setup, more humane or an easier configuration of parts that would result in lower cost production—any of which could make it a valuable addition to the marketplace.

In addition to scouring the marketplace for existing products, research whether any of the similar products are patented. Just because a product is on the market doesn’t mean that it has received patent protection from the USPTO or even that a patent has been filed. If you decide to pursue patent protection, you should review these similar products with your patent attorney. However, after completing this research you may decide not to pursue your invention, thereby saving yourself the time and money associated with taking it further.

Patent Research

If you are still feeling passionate and optimistic about your invention after conducting some basic market research, you may now want to consider arranging for patent research to be performed on your idea. I would suggest that you consult with a registered patent attorney or patent search firm to perform and discuss the search with you. Although you can perform a preliminary patent search on your own, utilizing a professional skilled in this area should yield better results.

A patent search is performed for the purpose of finding the issued patents that are most relevant to your invention. Typically conducted in the early stages of the application process, these search results are referred to as prior art. Although, a positive result from a patent search does not predict with certainty whether an invention is or is not patentable, this information can be used as a guide to whether further action is likely to be worthwhile.

After conducting your basic market and patent research, you will be much more educated on whether to continue to pursue your invention into the application filing, design and development stages. Your decision to move forward will be based on research rather than emotions and you will not be rushed into the next steps in the process.

It is this research-based approach to the invention process that can lead to the feeling of reassurance needed to pursue your idea. And remember, as valuable as their feedback is, the fact that your family and friends would buy your invention if it were on the market should not be the extent of your research, since it does not necessarily mean success.

Russell Williams is President and Co-founder of Invention Home a company creating the first nationally recognized marketplace for connecting inventors with companies looking for innovative, new inventions available for license (www.inventionhome.com). He holds a Masters in Management degree from Carnegie Mellon University and a Bachelor of Science degree from West Virginia University.

Invention Home Patent vs Non Provisional Patent (Wired)

Invention Home Patent vs Non Provisional Patent

From Wired How-To Wiki

This is part one of a two part series

Idea, invention, innovation and patents are all commonly utilized terms in the rapidly expanding world of inventing. In the past few years, the process of inventing and the prospect of creating new and innovative products have become more popular than ever, with people from all walks of life striving for the next big idea or product improvement. Even popular media has embraced the idea of the inventor and his or her invention, which is illustrated by the creation of TV programs including American Inventor, Fore Inventors Only and Everyday Edisons. Daytime talk show host Ellen Degeneres is known for her love of kid-inventors, and even Oprah Winfrey implemented an invention contest. For many inventors the initial excitement of a new invention idea is inevitably followed by the concern or question of “how to protect the idea.” After the light bulb goes on, it is important to figure out how to best protect the idea, but it is at this stage were one of several inventor dilemmas first occur. After researching the invention, conducting a prior art search and discussing patent options, it is common for inventors to ask the question: Which type of patent should I file, provisional or non-provisional? What’s interesting about this question is that the answer will often vary depending upon whom you ask. Over the years, I have heard a wide variety of opinions from business professionals, inventors and patent attorneys. While some believe that an inventor is better off moving directly into filing a non-provisional patent application, because it is typically more detailed and exhaustive in capturing the embodiment of the invention, others believe that starting with the provisional application is a better way to go, due to the expense and unknown marketing factors that can be associated with the non-provisional patent.

Just as the invention itself is unique, so is the answer to this patenting question. While the decision should be based on individual circumstance and personal preference, it should be made with a clear understanding of the options. The correct choice depends on what works best for the inventor’s particular situation, taking into account financial condition, stage of development, risk tolerance or marketing progress. And, whenever possible, options should be discussed with a registered patent attorney.

“Looking back on the process, I knew that I wanted to file a utility patent right away, but when the time came, I filed a provisional patent because it was much cheaper and I wanted to delay the expense of the utility patent until I was a little more sure of the idea. If cost wasn’t an issue, I probably would have filed the utility right away,” explained inventor Lisa Shaefer.

To begin to understand the answer to this question, one must first look at the question itself, which is somewhat of a misconception. The question “which type of patent should I file: provisional or non-provisional?” seems to imply a belief that each is an independent patent option where one or the other application would be filed. However, in reality, this is not the way the applications work.

When considering the two types of patent applications, don’t think of them as a choice between two, independent types of patents, like choosing between whether to order coffee or tea with dessert. The provisional patent application is not a substitute for filing a non-provisional patent application. It’s important to understand that even if you file a provisional patent application, you will still need to file a non-provisional application down the road to receive patent protection. Think of the provisional patent application as a possible step in the patent process, but not the final step.

To figure out which direction is right for you, it is important to examine the differences between the provisional and non-provisional patent applications. The non-provisional patent is commonly known as a “utility” patent application. Filing this application establishes the filing date and begins the United States Patent and Trademark Office (USPTO)’s patent review process, which can take 18 months or more to complete. Alternately, the provisional patent application establishes the filing date but does not start the USPTO review process. The provisional patent application provides a measure of protection for 12 months from the filing date and expires unless you file a utility patent application before the 12 months are up. A good way to think of this is that the provisional reserves the filing date for you and allows you to claim the original provisional filing date when you file a utility patent application. But, be aware that the provisional patent application does not apply to a design patent, which means you would not file a provisional patent application if you were planning on filing a design patent for your invention.